Overview

Most small businesses waste money on marketing because they don't have a plan. This template changes that. It walks you through defining your ideal customer, choosing the right channels, building a 90-day campaign calendar, and tracking the metrics that actually matter.

What's Included

• Customer persona development worksheet
• Brand positioning statement framework
• SWOT analysis for marketing
• Multi-channel strategy matrix
• 90-day content & campaign calendar
• Monthly budget allocation planner
• Email marketing sequence template
• Social media content planner
• KPI tracking dashboard
• Marketing audit checklist